On Wednesday night the who is who of Joburg gathered at the fashionable new English-styled bar Churchills for the launch of the Azzaro Pour Homme fragrance. The fabulous party was hosted by 4Elements Media and I was happy to be invited, because as everyone knows, 4Elements always throws the best parties where drinks are flowing, music is playing and the guests are a perfect mix of celebrities, the media and models. How does that sound for a Wednesday night?
With the gorgeous ChianoSky and Ross Jack

Because there are not a lot of events that I can take le boyfriend to that he will actually enjoy, I saw this as a perfect opportunity to introduce him to the social scene as he always asks why do I go to these events and what do I do there. The party was in honour of celebrating the gorgeous Ian Somerhalder being the new face of the fragrance. With his dreamy eyes and perfect features you can see why Ian is the perfect fit for the Azzaro Pour Homme fragrance. As Ian himself says “I think that fragrance plays an essential role. When I smell the scent of a woman, it creates a whole host of emotions, a particular kind of energy within me. I think that when a man wears fragrance, he instinctively knows that this is above all for the benefit of others. The intention of seduction is always there.”

The fragrance contains notes of lavender, anise and oakmoss. It is a very masculine smell and I can imagine it being the boyfriend’s new “signature” scent. The fragrance has been around since 1978, and its previous brand ambassador was Enrique Iglesias. Now I have nothing against Enrique, but Ian is such a perfect fit. Just like the fragrance he is charismatic and seductive. The fragrance is now available at selected major retailers and goes for R830 for a 100 ml and R575 for 50 ml.
With Zaahirah from Complete Disbelief and Rowena from Secrets and Stilettos

The party went on for hours and featured entertainment from The Shadow Club (who were absolutely awesome).
Image Source: 4Elements Media
 I loved the atmosphere and got to catch up with some of my blogger friends and mingle with a few celebs. The men at the event walked away with an awesome goodie bag that contained the fragrance as well as a tie and cufflinks-classy!
Taking selfies with Kevin!

Posing with Simba who is the biggest sweetheart!

Julia from Joburg Style and I having a photoshoot outside Churchills 😉
What I Wore: These leather high-waisted shorts from Topshop have been lying idle since the summer, so I thought it would be a fun way to wear them in winter under some stockings. I can’t get enough of my faux fur and the Aldo booties, and seeing as the theme of the event was black with a touch of gold, I piled on the black accessories.
Shirt-Forever New, Shorts- Topshop, Faux Fur- H&M, Necklace- Mr.Price, Clutch-Typo, Shoes-Aldo
Image Source: 4Elements Media
Thank you to 4Elements for hosting me on the night and congrats on yet another fab launch!

The fab owners of 4Elements

post signature

2 thoughts on “Fashionable Outings – Azzaro Pour Homme Launch”

Leave a Reply